Examples
Since the content of the digital transformation process varies depending on the particular business or organization, we will look at five broad examples to help you better understand the core:
Creation of an online store
Retailers create online stores to provide customers with a convenient and fast way to shop, as well as to expand the target audience.
Using technology in data analysis
Companies use advanced data analytics to gain valuable insights about their customers, resource usage, identify the most effective ad campaigns, and more.
Implementation of cloud technologies
Companies are moving to cloud technologies to securely store data and reduce the cost of maintaining local server infrastructure.
Business process automation
Companies can use artificial intelligence and machine learning to automate routine tasks such as order processing or financial reporting.
Use of digital platforms
Social media and digital platforms are becoming full-fledged tools in the hands of companies. They are used in the process of attracting new customers and improving interaction with existing ones, as well as to advertise the brand.